Challenge
RooneyPartners, a leading integrated marketing and communications agency, needed a modern and dynamic website that effectively showcased its media relations, digital & social, content strategy, and branding & creative services. The site needed to serve as a professional and engaging digital presence, while also being easy to manage and update. Additionally, ongoing technical maintenance, content updates, and analytics reporting were required to ensure performance and relevance.
Solution
I developed and maintained a custom WordPress website, working closely with the creative team, copywriters, and project managers to bring the vision to life. My contributions included:
- Building a WordPress site that reflects RooneyPartners’ expertise and brand identity.
- Implementing a flexible content management system, making it easy to update and expand.
- Providing ongoing technical support and site maintenance, ensuring optimal performance.
- Regularly updating content, including service pages, case studies, and news updates.
- Setting up and managing analytics tracking, delivering insights through performance reports.
The result was a visually polished, high-functioning website that continues to evolve with RooneyPartners’ digital strategy, supporting its marketing and communications efforts.